Category Archives: beer
Beer and social media go hand-in-hand. Learn how to use Social Media to increase your profits, especially if you are in the beer industry. Check out our webinar “Turn Social Media Into Profits in the Beer Business” posted on their page. We have partnered with BeverageTradeNetwork.com to help its brewery members engage with their end
Blytheco and Altec are celebrating American Craft Beer Week! This event is May 14-20, and features events all over the country from brewers, wholesalers, retailers, and beer enthusiasts celebrating craft beer in all its glory. How are we celebrating? We’re proud to host Michigan’s largest beer distributor West Side Beer Distributing – West Side’s CFO
We’re glad to welcome a guest post from Brian Gregg. Brian practices in the Intellectual Property and Food Industry Practice Groups at McNees, Wallace & Nurick, LLC, a full-service law firm with locations in Pennsylvania, Ohio, and Washington, DC. He’s a home brewer and a member of The Brewers Association. Learn more about his specialties,
MediaPost’s Online Spin blog by Cory Treffiletti takes on the modern marketer’s approach to the Super Bowl, positing that companies who do one-shot advertisements during the game are “wasteful.” Normally, I would agree that the “one-and-done” strategy is a losing proposition. As a marketer, I try very hard to use all meaningful pathways to drive
I’m sure by now that many in the beer industry have had their fill of questions for 2012: What new beer brands will come out? Will craft beer really rule? Will we successfully improve the efficiency process in our beer production? This time of the year, it seems like everyone wants to jump on the
Canned beer – the perfect beverage for tailgates, college parties, and the beach or pool, right? But what if your tastes run more to craft – flavorful, unique brews from unique companies? Got that covered. Crafts are canning, and they aren’t the only ones. Examples? Tampa’s Cigar City Brewery will offer its top five brews
Sales of beer are flat in the US (pun intended?) and maybe the bad economy shouldn’t take all the blame. People have more beverage choices now than ever before in the marketplace. The media is full of information about many other types of drinks – energy drinks, waters, wines and spirits, natural and organic drinks.