brand Archives - Think, The Blytheco Blog

‘Visual Twitter’ Site Tiny Post Uses Bots To Test User Engagement, Gets Called Out

September 20, 2012 Cortez No comments

By Ingrid Lunden @IngridLunden Lesson for social networking startups: Don’t mess around with your early adopters. Tiny Post, the 500 Startups company that lets users post photos with short messages attached to them (like a visual Twitter), has been called out

Posted in: In the News Tags: brand, engagement, followers, hacker news, how to post video on twitter, how to social media, how to use social media, roi, short messages, slideshare, social media, social networking, social web, startups, TechCrunch, tiny posts, Twitter, video

#BlyDEA No. 51: Your Brand is What Your Employees Think, Not What You Think!

June 01, 2012 Apryl Hanson No comments

We have just 51 days to count down to this year’s #SageSummit conference in which we will be making a big splash encouraging others over social media to share their ideas that they have either learned in their business or

Posted in: Sage Summit Tags: brand, branding, CEO, communication, CRM, customer service, employees, Management, marketing, social CRM, social media, workplace

What You Should Do with Personal Branding and Social Media

March 27, 2012 Apryl Hanson No comments

“From the [corporate] brand BMW, to the product make BMW M3 Coupe, and even down to the personal brand (car salesman), branding is a critical component to a customer’s purchasing decision.” – Dan Schawbel , author of ME 2.0: Build

Posted in: Social Media Tags: appearance, blog, brand, branding, brands, company following, content, creative writing, e-commerce, ecommerce, facebook, LinkedIn, personal, personal branding, rebranding, tumblr, twitter online, word press

Facebook Engagement – Can you get people to MORE THAN like you?

February 29, 2012 Apryl Hanson No comments

Recently, a study performed by the Ehrenberg-Bass Institute, compared overall consumer Facebook engagement versus simple likes. One of the most interesting articles I’ve read on this subject is from Ad Age Digital, Matthew Creamer writes Even Sexy Brands Struggle with

Posted in: Marketing Tags: brand, branding, engagement, facebook, fans, followers, like, likes, social media, statistics, Twitter

Brand Protection Through Trademarks – What Craft Breweries Need to Know

February 24, 2012 Brian Gregg No comments

We’re glad to welcome a guest post from Brian Gregg. Brian practices in the Intellectual Property and Food Industry Practice Groups at McNees, Wallace & Nurick, LLC, a full-service law firm with locations in Pennsylvania, Ohio, and Washington, DC. He’s

Posted in: beer Tags: beer, brand, breweries, brewers, budweiser, busch, craft beer, guinness, inBev, law, protection, sapporo, trademark

Using the Right Numbers: Sage Rebranding Plans

August 24, 2011 Stephen Blythe 9 Comments

As I previously reported, I had a productive meeting with Sage regarding their rebranding strategy. I know some forums on LinkedIn are showing frustration that Sage is not more forthcoming with their strategy. Bottom line appears to be that they

Posted in: Fun Stuff Tags: brand, consumer marketing, consumer products, marketing, rebranding, renaming, Sage, sage summit

The Numbers do NOT add-up in Sage’s Rebranding Strategy

August 09, 2011 Stephen Blythe 12 Comments

At the recent Sage Summit user and partner conference, Sage North America executives announced the company’s plan to rebrand its products to emphasize the Sage name, followed by a number (similar to the Sage Europe products such as Sage 50,

Posted in: Fun Stuff Tags: Accounting, brand, business enterprise, Enterprise, ERP, marketing, networking, Sage, Software

Tag Archives: brand

Brand Protection Through Trademarks – What Craft Breweries Need to Know

Using the Right Numbers: Sage Rebranding Plans

The Numbers do NOT add-up in Sage’s Rebranding Strategy

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