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One-Shot Advertising: A Super Bowl Strategy

January 18, 2012 Alicia Anderson No comments

MediaPost’s Online Spin blog by Cory Treffiletti takes on the modern marketer’s approach to the Super Bowl, positing that companies who do one-shot advertisements during the game are “wasteful.” Normally, I would agree that the “one-and-done” strategy is a losing

Posted in: beer Tags: ads, advertisements, betty white, betty white superbowl, effective marketing, football, improvement, marketing, strategy, super bowl, superbowl

What the Heck is a Twitter Hashtag and How to use it Effectively

June 15, 2011 Cortez 2 Comments

It used to be that when people thought of hashtags, they thought of telephones and the pound sign. In the age of Twitter and social media, that all has changed. Today, the term ‘hashtag’ more commonly refers to a tag

Posted in: Marketing Tags: customer reach, effective marketing, green lantern, hashtags, how to, how to use twitter, improve marketing, improvement, it gets better, lady gaga, marketing suggestions, marketing tips, reaching customers, Twitter, twitter guide, twitter hashtags, will smith

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Tag Archives: effective marketing

One-Shot Advertising: A Super Bowl Strategy

What the Heck is a Twitter Hashtag and How to use it Effectively

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Tag Archives: effective marketing

One-Shot Advertising: A Super Bowl Strategy

What the Heck is a Twitter Hashtag and How to use it Effectively

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