Tag Archives: roi

‘Visual Twitter’ Site Tiny Post Uses Bots To Test User Engagement, Gets Called Out

By Ingrid Lunden @IngridLunden Lesson for social networking startups: Don’t mess around with your early adopters. Tiny Post, the 500 Startups company that lets users post photos with short messages attached to them (like a visual Twitter), has been called out

Magellan GPS Reduces IT Costs 20% and Triples Productivity with NetSuite

Many businesses have boasted about the benefits of moving their ERP system to the cloud.  Beyond-the Rack for instance, an online shopping club, experienced an 1100% increase in sales after switching to NetSuite OneWorld. Similarly, Magellan GPS increased their ROI when

Tweet-a-Beer: Where Social Media and Drinking Collide

Tweet-a-Beer is a mobile app for Twitter that allows you to send your Twitter pals – you guessed it, a beer! Or beer money at least.   It was unveiled this year at the South by Southwest festival. Here’s how

SugarCRM and Hubspot: A Cost-Effective Integration

httpv://www.youtube.com/watch?v=j3muvq4WB0E SugarCRM, the world’s fastest growing customer relationship management (CRM) company, and HubSpot, the leading provider of inbound marketing software, today announced a packaged integration between the two systems to provide a complete, closed-loop inbound marketing solution. “The most successful

When Should You Buy Facebook Stock?

By Billy Gallagher via @GallagherBilly The rise and fall of Facebook’s stock has been one of the most-covered topics of the summer, and for good reason. Everyone wants to know what will happen next, so we asked investors, CEOs and

Planning for ERP Solutions Makes all the Difference

7/25/2012 at 12:50 pm by The Sage ERP Team If implemented successfully, ERP business solutions offer organizations immense possibilities to change the way they operate. CIO’s Martha Heller recently interviewed several chief information officers to get their insight regarding how companies

Small Retailers Open Up Storefronts on Facebook Pages

By EILENE ZIMMERMAN via @NYTimes Published: July 25, 2012 When Mandie Miller left her job as an on-air traffic reporter in Charlotte, N.C., to have her first child, she started baking cakes for friends, just for fun. The response was so

How Business Process Management Benefits Businesses

By Nicole Laurier, @NicoleLaurier Back in March, I read an article in Redmond by Don Jones titled ‘What’s Your Time Worth?’. Don discusses the challenges of getting a business to understand the value of automating a process and how to show ROI (return on investment) to your employer to add this

Google Plus isn’t Dead? Well at least not yet Anyway…

(CNN) – by @JDSutter Google Plus, Google’s much-chided version of Facebook, celebrated its first birthday last week. That probably means one of two things to you. If you’re a tech geek: “That site’s still around?” Or if not: “What the heck is Google Plus?” Both

#blyDEA No. 46 – Don’t Worry About Your Competition, Focus on Being World Class

Because I’m in marketing, and am frequently giving marketing advice, I often encounter the question of how I personally weigh my company’s brand against my competitors’. This is an interesting subject because if you focus too much attention on your

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